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The Lever

Master the four levels of Leverage: Money - People - Time - Technology

Hi, I'm Sean

I'm a writer, speaker, full-time executive, part-time B2B copywriter, and ship Captain.

The Lever is where I write about my favorite topic: how to create Leverage so you can get more done with less time and effort.

I work a big day job and have a successful freelance writing business on the side. This is possible due to the skills of applied leverage that I talk about here.

The Lever explains the ideas, shares case studies of how these skills are applied, and documents how I use them in my own life to manage a multimillion dollar business by day while writing professionally by night.

The Four Levels of Leverage

There are four levels of Leverage that you can apply:

➡️ Money

➡️ People

➡️ Time

➡️ Technology

Understanding these tools allows you to multiply your impact — making small, measured moves that create outsized results.

I've already written a book on time management. But I realized later that it is only the first step on the ladder.

To climb higher I needed a better understanding of the other tools available.

So I kept learning, writing, and continue to share what I found here.

What to Expect

The Lever is primarily longform writing, as that is how I think and is what I enjoy creating.

⏰ There is no set schedule.

I create a lot of content in my career and have a full freelance writing calendar.

What I write here is personal. It's for your enrichment and my enjoyment.

Prioritization is a core time management skill and the reality is that with my limited personal writing time, paying client work needs to come first. When I'm mid-project my publishing schedule here will slip.

So instead of adding the additional stress of an arbitrary schedule I just let it flow naturally.

That said, my loose target is two or three articles each month, plus a few shorter emails.

Make sure to add me to your inbox.

Who It’s For

Its cliché, but we all have the same 24 hours in a day.

If you feel like:

➡️ You work too hard for the results you get

➡️ You don't have any time for yourself

➡️ You are always struggling financially

Then you'll find something here to help.

Why Subscribe?

I don't have a magic bullet. It still takes work and requires effort.

Its how and where you apply that effort that creates leverage.

But if you need some help climbing up to the next level then the ideas here are for you.

This isn’t corporate fluff or theoretical advice. It’s the distilled essence of what works — pulled from:

🔶 15 years in offshore operations as a ship’s Captain

🔶 A career in marine consulting, survey, and expert witness work

🔶 My current role as a senior executive in the global energy industry

🔶 Research and conversations with top performers across sectors

I’ve lived this principle. Now, I share what I’ve learned about finding small levers that create big, repeatable outcomes.

Subscribe and get a free copy of my book, Peaceful Productivity. Start mastering your time today.

Learn how to use the four levels of leverage — People, Money, Time, and Technology — to get more done in less time with less effort.